“50% of SMS users are aged 35+, and 75% are aged 25+.
ESPN’s mobile NFL section at one point topped the PC NFL section’s 4.5m visits with 4.9m visits. The mobile site is seeing over 200% growth year over year.
Almost two-thirds of 2,000 survey participants stated they would consider purchasing movie tickets, take-out food and travel tickets via a mobile phone.
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