“Big enough is big enough, biggest isn’t necessary.”

Seth’s Blog: Infinity—they keep making more of it (via hiten)

Rafer sez:
Sustainable and scaled are orthogonal criteria.

(via rafer)

More:

You’re never going to be the biggest, so it seems like being better is a reasonable alternative.The problem with getting bigger is that getting bigger costs you. Not just in time and money, but in focus and standards and principles.

Notes